The Boston Globe covers transmedia... twice in one day!
Two interesting transmedia-related articles in The Boston Globe today...
In "The plot thickens" (Subtitle: "Now it's not enough to watch your favorite TV show -- you may soon have to pay to get the full story"), Matt Gilbert offers a good survey of the current experiments in transmedia extensions for television properties:
In the coming months, you and your TV addiction are going to be reeled into an expanded ''environment" of your favorite network show, one that may require a cover charge for entry into certain exclusive zones.You'll be invited to visit characters' blogs at MySpace.com, or pay for mobile phone episodes (known as mobisodes), or buy DVD packages and video games containing new and additional plot information. Your once-simple affair with your TV ''story" could have as much to do with your PC, your cellphone, and your DVD player as it does with your TV set.
In other words, your relationship is starting to get complicated. Network TV is becoming only the first step in what is known as a "TV series." It's becoming an entry point to show-o-spheres, where you not only watch ''24" on Mondays on Fox but you purchase a "24" DVD set that contains clues to the season's big mysteries.
It's a good article which includes most of the new examples that have been surfacing here and in other blogs over the last month or two, and which illustrates the tension between creative and economic motives I've been tracking since the Year of the Matrix.
In "Make way, mainstream TV: mobile video is on the move", Scott Kirsner reviews the now-familiar questions surrounding the rise of mobile video players and content:
"As holiday shoppers evaluate Apple's new $299 video-capable iPod, the question hanging over the entertainment industry is whether the iPod can do for motion pictures what it did for music. Does its arrival signal a transition from the era of scheduled TV, DVDs, and videotapes to the age of Internet downloads?
Nice to see the mainstream press giving this trend some well-due consideration.